2007 AVP Crocs Cup Cincinnati Open - Lindner Family Tennis Center in Mason, Ohio
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AVP Pro Beach Volleyball Tour Announces Historic Long-Term Deal With Cincinnati The deal secures the return of the Tour’s Championship event through 2011 CINCINNATI (OH) – February 6, 2007 –Reach Event Marketing, local promoters of the AVP Crocs Cup Cincinnati Open presented by Herbalife and AVP, Inc. (OTC Bulletin Board: AVPI), a lifestyle sports entertainment company focused on professional beach volleyball, today announced a historic, long-term deal to host the season-ending, world-class AVP Tour championship through 2011. The Greater Cincinnati region has proven to be such a great destination for professional beach volleyball that Tour officials are pleased to announce a five-year deal naming Cincinnati as the host of the prestigious season-ending championship over Labor Day weekend, Aug. 30-Sept. 2. The 2007 AVP Crocs Cup Cincinnati Open presented by Herbalife returns to the Lindner Family Tennis Center in Mason, Ohio, for the third straight year. “Our involvement with the AVP over the last two years has been a great experience,” said Bob Slattery, president of Reach Event Marketing. “After hosting the 2006 AVP Crocs Cup, it was an easy decision to secure the event for five more years. It is an extraordinary event, the support of local fans is fantastic and we are proud to be able to bring it, with its national television coverage, to the Cincinnati region.” “We are thrilled to extend our successful relationship with Reach Event Marketing,” said Leonard Armato, CEO and Tour Commissioner. “Cincinnati is the perfect place for us to hold the season-ending championship event because the fans are so knowledgeable and passionate about the sport of beach volleyball. We not only appreciate the commitment to the AVP, but we enthusiastically look forward to continuing our mutually beneficial relationship over the next five years.” 2007 AVP Crocs Cup Cincinnati Open presented by Herbalife Tickets go on sale Wednesday, Feb. 14 and can be purchased online through Tickets.com and at all Meijer store locations in Cincinnati, Louisville, Lexington, Dayton and Columbus. Prices for the 2007 event range from $9-75 with special discounts and various packages available this year. Defending Champions Women – Misty May-Treanor/Kerri Walsh Men – Phil Dalhausser/Todd Rodgers
2005 Champions Women – Elaine Youngs/Rachel Wacholder Men – Mike Lambert/John Hyden Online Information For updated 2007 event information including sponsorships, tickets, schedules and general announcements throughout the year visit the website at www.avp.com. About the AVP AVP Pro Beach Volleyball Tour, Inc. is a leading lifestyle sports entertainment company focused on the production, marketing and distribution of professional beach volleyball events worldwide. AVP operates the industry's most prominent national touring series, the AVP Pro Beach Volleyball Tour, which was organized in 1983. Featuring more than 150 of the top American men and women competitors in the sport, AVP is set to stage 18 events throughout the United States in 2007. In 2004, AVP athletes successfully represented the United States during the Olympics in Athens, Greece, winning gold and bronze medals, the first medals won by U.S. women in professional beach volleyball. For more information, please visit www.avp.com. About Reach Event Marketing Reach Event Marketing (REM) is a full-service event marketing company that specializes in organizing, marketing and promoting regional and national events including the AVP Crocs Cup Cincinnati Open presented by Herbalife, AVP Louisville Open, Prep Classic, Skyline Crosstown Shootout Luncheon and i-wireless High School Tour. REM offers strategic marketing expertise at the grassroots level in many areas including the selling of advertising, sponsorship and hospitality packages, ticket sales management, and promotion. In addition to event marketing the company also publishes Hacks High School Sports Magazine. Contacts: Sponsorships Ticket Info Media (Local) Reach Event Marketing Reach Event Marketing Reach Event Marketing Mario Cicchinelli Rocky Reising Ed Letsinger (513) 794-4174 (513) 794-4176 (513) 794-4177 mario@reachusa.com rreising@reachusa.com eletsinger@reachusa.com
Jennifer Frost (513) 794-4172
AVP Investor Contacts AVP Media & Credentials Meg Bruno Marie Dagresto Kimberly Moran (310) 426-7157 (323) 468-2300 (818)344-6195 X 121 mbruno@avp.com avpi@mkr-group.com kimberlym@bzapr.com
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2007 AVP Crocs Cup Cincinnati Open is produced by Reach Event Marketing.
Bio on Robert Slattery, President & CEO of Reach Publishing Systems.