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For
Immediate Release
Date:
August 1, 2006
2006 AVP Crocs
Cup Cincinnati Open Announces Promotional Sponsor
Toyota Motor
Sales, U.S.A., Inc. and Cincinnati & Northern Kentucky Toyota Dealers
join second-year Pro Beach Volleyball event
CINCINNATI (OH) Toyota Motor Sales, U.S.A., Inc.
and Cincinnati & Northern Kentucky Toyota Dealers have joined the 2006
AVP Crocs Cup Cincinnati Open as a promotional sponsor.
“Toyota is delighted to be a promotional sponsor
for the 2006 AVP Crocs Cup Cincinnati Open,” said George Christoff, vice
president and general manager of Toyota’s Cincinnati Region. “It will
be an exciting end to the AVP season and our Toyota dealers in
Cincinnati and Northern Kentucky are pleased to help bring this event to
our community.”
Toyota directly employs over 38,000 in North
America and its investment here is currently valued at more than $16.8
billion, including sales and manufacturing operations, research and
development, financial services and design. Toyota’s annual purchasing
of parts, materials, goods and services from North American suppliers’
totals more than $26 billion.
“Securing the prestigious finale of the AVP Pro
Beach Volleyball Championship Series, with live national coverage on
NBC, is a major coup for Mason and the entire region,” said Bob
Slattery, president of Reach Event Marketing. “Injecting the event into
the Labor Day weekend here, with the Toyota/WEBN Fireworks and all of
the other activities, will electrify Cincinnati USA and make our region
the cool and hip place to be. With Toyota’s major tri-state presence and
active interest in community involvement, I am pleased to see them join
the 2006 AVP Crocs Cup ‘Grand Slam in the Sand’ as our promotional
sponsor.”
Toyota (NYSE:TM) established operations in North
America in 1957 and will operate 15 manufacturing plants in North
America by 2008. There are more than 1,700 Toyota, Lexus and Scion
dealerships in North America which sell more than 2.5 million vehicles a
year. According to a 2005 Center for Automotive Research study, Toyota,
along with its dealers and suppliers, has generated nearly 400,000 U.S.
jobs, including jobs created through spending by direct, dealer and
suppliers’ employees. The company's main Web site is
http://toyota.com.
The AVP Pro Beach Volleyball Tour returns to
Greater Cincinnati over Labor Day weekend Aug. 31-Sept. 3 for the
prestigious season-ending finale of the AVP Pro Beach Volleyball
Championship Series at the Lindner Family Tennis Center in Mason, Ohio.
Tickets
Tickets for this year’s event can be purchased
through mustseeavp.com, Tickets.com, and at all Meijer store locations
in Cincinnati, Louisville, Lexington, Dayton and Columbus. Prices start
at $18 per session for general admission, $28 for a reserved box seat
and $75 for VIP tickets. Group block areas are also available.
Sessions
Thursday
Aug. 31 – 8 a.m.-6 p.m. (Qualifiers- free to all)
Friday
Sept. 1 - Session 1 - 8 a.m. - 6 p.m. (Men and Women all day playing)
Friday
Sept. 1 - Session 2- 7:30 p.m. -10 p.m. (Men and Women playing)
Saturday
Sept. 2 - Session 3 - 9:30 a.m. - 6 p.m. (Men and Women playing, but
Men's Final live on NBC from 4:30 p.m. - 6 p.m.)
Saturday
Sept. 2 - Session 4 - 7:30 p.m. -10 p.m. (Women only playing)
Sunday
Sept. 3 - Session 5 - 9 a.m. - 3 p.m. (Women only playing with Women's
Final on NBC live from 1:30-3pm)
About the AVP
Organized in 1983, the AVP Pro Beach Volleyball
Tour is the most popular and respected beach volleyball organization in
the world. Featuring more than 150 of the top American men and women
competitors in the sport, the AVP stages events throughout the United
States. All tournaments are televised live (or same day) on either Fox
Sports Net or NBC Sports. Pro beach volleyball is one of the most
exciting and fastest growing sports on the planet. In 2004, AVP athletes
successfully represented the USA during the Olympics in Athens, Greece
by bringing back a gold and bronze medal - the first-ever won by U.S.
women.
For
more information and updates on the 2006 AVP Cincinnati Open throughout
the summer visit www.mustseeavp.com.
Contacts
For ticket inquiries, sponsorships and additional
event information:
Mario Cicchinelli (513)794.4174
mario@reachusa.com
Jennifer Carroll-Frost (513) 794-4172,
jcarroll@reachusa.com
Brad McCoy (513)794-4173,
bmccoy@reachusa.com
For media inquiries:
Ed Letsinger (513) 794.4177,
eletsinger@reachusa.com
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